Beyond simply publishing a book, much time, effort, and energy goes into creatively marketing and selling an author’s masterpiece. Gain insight, tools, and more from the industry professionals at WinePress of Words.
Looking for a way to increase traffic to your blog? Interview a guest to bring some variety and excitement to your corner of the web. Think of an author with a title just published or someone with a product or service they wish to promote. Here’s a collection of ideas to get you started. 1. [...]
Would you like to generate new readers for your blog and bring some excitement into it? Perhaps you could help a newbie blogger? We generally read selected blogs because we know what to expect from our favorite writers. It’s a nice change of pace to read a guest post and see a new perspective on [...]
An overnight success! Every writer wants to hear these words at the start of their career. Why not, books like the Shack started small and sales quickly rocketed. Unfortunately, neither life nor writing plays fair. How do we beat the odds and make it to the top? Well, let’s say time and chance happen to [...]
I love paper books, but recently a friend purchased an e-book reader for me. While I still love the textile feel of ground, pressed wood, e-books have an advantage. Imagine carrying twenty books with you in a pocket size device—it’s amazing. Okay we all know this and as authors, we’re more interested in marketing our [...]
Whether you’re a writer, editor, regular author, a reader, or all four, the recent release of the Borders bankruptcy is unhappy news. With over one billion dollars in debt and over 200 stores closing, the impact is unavoidable for any author or book buyer. For many, it’s thought that this news is good for smaller [...]
Have you ever conducted a direct campaign to connect with organizations your felt would be interested in your title? However, for all your effort, did the endeavor produce little to no results? Before you discredit your ability or the effectiveness of direct marketing, consider the following steps. 1. Target Your Market To begin you will [...]
There is no way around it—authors must promote their own books. As an author, your book has no greater advocate, since you wrote the book and have the passion for the subject. A publisher can help get your book into bookstores, but it’s a fact that authors who connect with stores themselves sell more books. [...]
