Archive for October, 2009
On Service and Servanthood
By James Owens
Sitting down, Jesus called the Twelve and said, “If anyone wants to be first, he must be the very last, and the servant of all” (Mark 9:35).
Scripture says that we must become servants of all. Service and becoming the servant of all is important in all fields of life; however, it plays an [...]
Marketing Materials: Postcards, Bookmarks, and Covers
About 18 years ago, Better Homes and Gardens did a survey regarding the effectiveness of postcards. They learned that 16 people read every postcard that goes through the mail. That is 15 more people than the one person the mail is sent to… what does that tell you?
Mailing out an offer in the open, rather [...]
Carla Williams to Guest on FamilyNet Radio
Wednesday, October 28
Live 6:08-6:20 ET (podcast posted on FamilyNet Radio later this week)
WinePress Editorial Director Carla Williams will guest on Mornings With Lorri & Larry on FamilyNet Radio.
Carla will discuss her ministry, The Spiritual Mom: Helping Families Create a Spiritual Legacy.
On her blog, Carla writes:
Like many women I never had a strong mother image. My [...]
Author Interviews: Oct 26-30, 2009
Monday, Oct 26
Richard Bouch, author of The Faith-Work Window, will guest on Mornings With Lorri & Larry on FamilyNet Radio.
How does your Monday affect your Sunday? Sure, we’ve heard a lot about how “Sunday affects Monday”—faith carried to the workplace—but what about using your profession as a catalyst for a stronger faith?
Most Christians aren’t even [...]
You Get What You Pay For!
By Mike Owens
In the custom publishing industry, there are thousands of publishers to choose from, but you need to choose carefully. Understanding the difference between the in-and-out publisher and the quality publisher makes all the difference.
It’s like purchasing a Geo Metro or a Porsche. The Geo may seem reliable to get you to and from [...]
Package Yourself Like a Pro
Great technology is available for ensuring that your book’s marketing materials are not only well-designed, but printed in high-quality color.
Package yourself like a pro by taking the following steps:
1. Determine your marketing material needs:
Sales or informational fliers
Post cards
Business cards
Brochures
Bookmarks
Media kits
2. Write compelling copy for each piece.
3. Include ordering or contact information for:
Phone (toll free if [...]
Author Interviews for October 20-23
Watch Active Christian Media this week for interviews with two of our authors:
David Ray, author of Secrets Behind Closed Doors
Alexis Johnson, author of I was a Minister in the Nation of Islam
Wednesday, Oct 21
6:23-6:33 a.m. EST
Richard Gasaway, author of An Inconvenient Purpose, will guest on Mornings With Lorri & Larry on FamilyNet Radio.
Communicate Details When Planning Your Book
By Marcus Isom
Communication works for those who work at it. – John Powell
Everyday projects, work, and even home life are becoming increasingly complex. It is important to account for all the little areas and details in order for things to run smoothly, and to prevent mistakes from happening. Here are some tips on how to [...]
WinePress Author Wins Moonbeam Children’s Book Award
Carolyn McWilliams Brown, author of All You Want and then Some, won a prestigious Moonbeam Children’s Book Award this weekend in Charleston, WV.
Judges chose gold, silver and bronze medalists in 36 categories, covering the full range of children’s book genres from picture books to poetry; holiday to health issues. The awards attracted nearly a thousand [...]
We All Mentor Every Day – Whether We Realize It Or Not
The title of this blog post is a quote from A Mentor’s Fingerprint: Leave a mark, make a difference. And it epitomizes the relationship that authors Ann Griffiths and Donna Inglis and coach Barbara Kois developed during the editorial coaching process in preparation for publishing this book.
Many thanks to WinePress for creating this new service [...]
