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In last Monday’s marketing post, we discussed:
To emphasize this step in another way, let’s ask the question: What problem are you solving for your reader?
Readers are tired of trite, superficial answers to life’s challenges. As a Christian writer, you can offer a real and enduring solution for the trials of this life.
What are you helping your reader to overcome?
Make sure you use this information in the back cover copy and sales material so your potential readers will relate based on their needs and see that you may have some answers for them.
Let us take this one step further.
How are you helping your reader overcome? Are you giving them worldly advice, or His wisdom?
Share your thoughts in the Comments area.
The editorial team for WinePress of Words includes Carla Williams (Executive Editor), Laura Christianson (Editor and Coordinator), Josiah Williams (Marketing Specialist), and Thomas McGee (Designer and Developer).
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