General market (secular) publishers have figured out that Christians have something to say, and they are doing their best to capture their fair share of the market.
If you’re weighing whether to pitch your project to a general market or Christian publisher, here are five important points to consider:
1. Christian publishers are more selective about what they publish.
2. Christian publishers hire Christian editors.
3. Christian publishers produce products with redemptive value that can be trusted by Christian bookstore buyers.
But Christian stores do not buy from secular distributors, as there is no filter in place to keep new age and other heresies out. That’s why Christian publishers are represented by Christian distributors, and they are the only ones Christian bookstores look to for product.
4. Christian publishers will promote you and your book in a way that glorifies God.
5. The goal of a Christian publisher is to glorify God.
It’s important to play for the same Coach…if you’re going to get your heart out there to reach people, make sure that the team who helps you cross the finish line has the same goals in mind as you.
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