Archive for September, 2008

ICRS vs CBE

All of Christian publishing is buzzing about this brand new event for book lovers—The Christian Book Expo (CBE) in Dallas, Texas March 20-22. This event, sponsored by the Evangelical Christian Publishers Association (ECPA), promises to be a great new way to place books directly into the hands of consumers. I admit I felt skeptical at [...]

Special Events

Five Reasons Why You Need a Writers’ Platform

“What kind of a platform do you have?”
When you pitch your book to editors or agents, that’s one of the first questions they’ll ask. Having a platform is practically required if you want to become a successful author.
What is a Platform?
A “platform” is the publishing industry’s term for authors who have a built-in audience. [...]

Platform Building

Former Miss Ethiopia Celebrates Her New Book

Sehin Belew blessed the WinePress office with a big bouquet of balloons. Purple is this beautiful lady’s signature color.
As a young girl growing up in Ethiopia, Sehin Belew learned a valuable lesson from her mother: Never, ever compromise on quality. It was a rule that applied to everything from food to clothing. She found [...]

Author News

WinePress & Pleasant Word Author Interviews

WinePress and Pleasant Word publicity authors have been busy this week, and next week promises to be just as full. Check out these interviews.
Several authors have or will be interviewed on the nationally syndicated TV program, The Harvest Show.

Monday, September 22 – Lynn MacKenzie, author of The Tear Catcher
Tuesday, September 23 [...]

Author News

The Importance of Reading Instructions

After buying some top-of-the-line furniture, I discovered that some assembly was required. Relying on my past experience of assembling furniture (which was nil) I spent twice as much time as I would have, had I read the instructions.
Like most men, I know that reading instructions is vitally important, but I enjoy winging it.
Recently one of [...]

Publishing

Laura Christianson Discusses Adoption Ministry on ‘The Harvest Show’

In yesterday’s post, Laura Christianson explained how to create soundbites for radio and TV interviews. We thought it would be fun to follow that post up with an actual TV interview she did — so you can rate how well you think Laura followed her own advice!
Laura is the author of The Adoption Network: Your [...]

Radio & TV

Four Keys to Creating a Superb Soundbite

When you guest on a radio or TV show, the listeners/viewers don’t care about the content of your book. They care about being entertained. They care about learning something they can use.
Slant your soundbites towards a news / controversy / entertainment angle. If you’re a fiction author, deliver soundbites related to your book’s theme. Your [...]

Radio & TV

How to Partner With Your Book Cover Designer

Imagine an intern arriving for a corporate interview dressed in shorts and flip-flops. Would that intern be taken seriously?
But if that intern showed up in a sharp suit, the interview might go very differently.
Your book’s cover should look like that well-dressed intern: clean, professional, confident. When readers are impressed by your cover, they’re [...]

Publishing

Resource for families struggling with Alzheimers

The Long Road to Goodbye by Ft. Myers, Florida author Floyd Fought will be added to The Alvin A. Dubin Alzheimer’s Resource Center’s lending library.
The Alvin A. Dubin Alzheimer’s Resource Center is a organization which provides assistance and support to Alzheimer’s persons and their caregivers in Lee County, Florida. It offers assistance through information and [...]

Author News

Two Critical Questions to Focus Your Speaking Ministry

Online Surveys & Market Research

Authors pour their hearts and lives into their books. Each person has a message so unique and distinctive that they burn to share with the world. It’s little wonder, then, that so many writers are launched into speaking ministry. Writing and speaking go together like peanut butter and jelly. But if [...]

Publicity