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All of Christian publishing is buzzing about this brand new event for book lovers—The Christian Book Expo (CBE) in Dallas, Texas March 20-22. This event, sponsored by the Evangelical Christian Publishers Association (ECPA), promises to be a great new way to place books directly into the hands of consumers. I admit I felt skeptical at [...]
“What kind of a platform do you have?” When you pitch your book to editors or agents, that’s one of the first questions they’ll ask. Having a platform is practically required if you want to become a successful author. What is a Platform? A “platform” is the publishing industry’s term for authors who have a [...]
Sehin Belew blessed the WinePress office with a big bouquet of balloons. Purple is this beautiful lady’s signature color. As a young girl growing up in Ethiopia, Sehin Belew learned a valuable lesson from her mother: Never, ever compromise on quality. It was a rule that applied to everything from food to clothing. She found [...]
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WinePress and Pleasant Word publicity authors have been busy this week, and next week promises to be just as full. Check out these interviews. Several authors have or will be interviewed on the nationally syndicated TV program, The Harvest Show. Monday, September 22 – Lynn MacKenzie, author of The Tear Catcher Tuesday, September 23 – [...]
After buying some top-of-the-line furniture, I discovered that some assembly was required. Relying on my past experience of assembling furniture (which was nil) I spent twice as much time as I would have, had I read the instructions. Like most men, I know that reading instructions is vitally important, but I enjoy winging it. Recently [...]
In yesterday’s post, Laura Christianson explained how to create soundbites for radio and TV interviews. We thought it would be fun to follow that post up with an actual TV interview she did — so you can rate how well you think Laura followed her own advice! Laura is the author of The Adoption Network: [...]
When you guest on a radio or TV show, the listeners/viewers don’t care about the content of your book. They care about being entertained. They care about learning something they can use. Slant your soundbites towards a news / controversy / entertainment angle. If you’re a fiction author, deliver soundbites related to your book’s theme. [...]
